In the ever-evolving world of the technology sector, marketing strategies often operate like the behind-the-scenes magic that shapes success. Much like the mysteries of dark matter, these tactics work subtly, driving brand engagement and impact in ways th ...
Digital Transformation, widely touted as a business imperative in the 21st century, is an often misunderstood and misused term, meaning different things to different people. And because of this confusion, a disconcertingly high proportion of digital tr ...
I often think that it is possible to broadly categorize humans into just two groups: those who multi-task and those who don’t. So, the question is: Are you a maverick multitasker or a fastidious focuser? When it comes to leadership, I am inclined to ...
From analytics and artificial intelligence (AI) to Web3 and XR (extended reality), new, not-so-new and still-emerging technologies are increasingly finding their way into marketing toolboxes. This is driving what is arguably the most radical shift in the ...
Although digital transformation has been around for more than 20 years, it remains an essential strategy for businesses of all sizes and industries wanting to remain competitive and relevant in the rapidly changing digital landscape. That’s the view of ...
Running a business sounds easy, in theory. Find a product or service, take it to market, find clients, sell it, and create shareholder value. This value can be seen in increased profits, market share, or business growth. If you are a manager or business ...
Project Managers should use techniques to identify the benefits or value that the client expects, how they will measure this, and what the client’s definition of doing or achieving this will be.
Whether you are risk-averse by nature or not, project leaders must pay close and active attention to risks on projects.
The challenges facing the education sector and the children it serves are immense. As a former school governing body member at a Model C school in Tshwane, I saw first-hand how difficult it is for many children to participate meaningfully in school. When ...
Technology has enabled the legal professional to be more responsive and therefore helps to make the legal sector more accessible to the client.
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